Capitalize on Data Analytics to Boost Customer Experience in the Retail Space

facebooktwittergoogle_pluslinkedin

Capitalize on Data AnalyticsBig Data needs no introduction. Everyone is talking about it and many companies are using Big Data to achieve a number of business goals. But in an unrefined state, Big Data is just a collection of large volumes of data that really doesn’t tell us anything. Trying to make sense out of the huge pile of information is one of the biggest challenges retailers face with Big Data. This is where advanced analytical tools come into play and filter the unwanted data and offer useful information. Big Data has transformed the way retailers conduct business with consumers. It has offered them valuable insights into customer shopping behavior and industry forecasts necessary to stay ahead of the competition. Retailers realize the power of deploying analytical tools to understand their customers better, one of the crucial parameters for business success. Continue reading

Safeguarding Businesses with Intelligent Security Methodologies

facebooktwittergoogle_pluslinkedin

Intelligent Security Methodologies

The cyberattacks that happened between 2014 and 2015 affected many large companies and affected millions of consumers. These crimes happened in a matter of seconds and the high profile information hackers stole were sold in the black market within few days. From eBay, Anthem, Target, J.P.Morgan Chase to Staples, Primera Blue Cross, Sony Pictures, and The Home Depot, every company acquired huge losses and suffered severe reputational damage. The list does not stop here. These are just a few names out of a bunch of other large and small companies that were victims of cybercrimes. Continue reading

Predictive Analytics in the Data Centre

facebooktwittergoogle_pluslinkedin

Predictive Analytics in the Data Centre

As India industrialises, both new-age companies as well as those of the brick-and-mortar times are grappling with vast amounts of business data that, for the first time, is being captured in ways that allows it to be collated, classified and analysed.

One fine example is the e-commerce companies, and here I refer to the likes of Amazon, Snapdeal, Flipkart and the rest where every data byte has been recorded basis which we have seen a variety of e-mailers go out to a variety of potential buyers. Big data can be sifted through for trends across several demographic categories, analysing everything from buying cycles for a certain kind of decathlon to the exact type of superhero T-shirts most preferred by teenagers from tier 2 towns in India. Continue reading

Virtualize your data center for Greater ROI

facebooktwittergoogle_pluslinkedin

Virtualizing data center

For IT industry, server virtualization has been a game-changing technology. And while server virtualization has continued to mature and advance itself, some organizations are still indecisive and not able to take full advantage of this offering– hampering their virtual environment at less than the 100 percent virtualized data center of the hard-core virtual administrator.

There are various benefits to an IT organization or business when choosing to implement a server virtualization strategy. Offering profound changes to the way data centers perform, virtualization undeniably makes sense on multiple levels.

Here are the key benefits of data center virtualization

Continue reading

Will Cloud Computing change jobs or eliminate them?

facebooktwittergoogle_pluslinkedin

Cloud Computing

Cloud computing is developing at a fast pace, which is varying job roles in the IT sector. The business requirements also alter with the development of cloud computing. The changes brought in by cloud have affected the jobs being offered in many organisations. Hence, there is a requirement for professionals who can direct the business development than formulating its applications.

Cloud computing is rapidly changing the way organisations function and grow. The main advantages of cloud computing – such as remote access to files and data, easy data management and increased productivity are not only proving beneficial to companies in the long run but also offers better opportunities for managers and executives to upgrade their skills and outperform expectations. Continue reading

Risk to Information Security with Enterprise Mobility

facebooktwittergoogle_pluslinkedin

Information Security RisksEmployees of an organisation can efficiently work on smartphones, tablets and laptops anytime and anywhere by implementing enterprise mobility. While mobility increases the performance and has enormous benefits, there are a few risk of security to information being stores and transferred from these devices. Adopting mobile devices and applications in a work environment is expanding in a fast pace over many organisations.

It has been observed that there is a risk to the privacy with the use of cloud and mobility software. These risks should be taken care of at the right time to ensure that there is no leakage of information and enterprise mobility is within the security controls. Continue reading

Are you ready to Recreate Consumer Experience in Retail with Enterprise Mobility?

facebooktwittergoogle_pluslinkedin

We live in an age where everyone and everything is going mobile. Consumers are both tech-savvy and well-informed.  For businesses, adapting to the ‘age of the customer’ is all about giving customers complete power to make their own buying decisions. Smartphones and tablets have made it very convenient for consumers to shop on-the-go. Consumers do not have to remember information like store opening and closing times. They also do not have to go through the sheer agony that stems from the inability to find a parking space in a crowded mall on a weekend. Mobile applications have become a very important part of everyone’s life. Today, we do not step out without our mobile phones. We have everything we need in our palms. We rely on our smartphones to get several things done easily in a convenient way, which otherwise would require a trip to the bank or a quick run to the grocery store.  So it is only natural that more companies are looking forward to investing in enterprise mobility applications to enhance user experience. Continue reading

InfoGraphic – Enterprise Mobility

facebooktwittergoogle_pluslinkedin

 Infographic - Enterprise Mobility

How to Create a Cloud Adoption Strategy for your Business?

facebooktwittergoogle_pluslinkedin

 Cloud Adoption Strategy for your Business

In the past, the term ‘cloud computing’ would have raised a few eyebrows in the IT domain. Today, most organizations are very much aware what cloud computing is and the several different cloud service models that are available. Enterprises have gone from asking ‘what is cloud computing’ to creating and executing their own cloud strategy using advanced technologies. When talking about cloud computing, people often view it as a 21st century invention.  But going back in time, one will realize that cloud principles have existed in the past. From providing access to a central computer through dummy terminals in the 1940s, creating the concept of virtual machines to execute multiple operating systems simultaneously in the 1970s, and telecommunications offering shared access to users in the 90s, cloud made its presence known at various time periods. Today, this concept has evolved into something that most companies want to invest in because of the reliability flexibility, scalability and efficiency cloud offers. Continue reading

Infrastructure Management 2.0 – Transforming Business in a Disruptive Environment

facebooktwittergoogle_pluslinkedin

Infrastructure management 2.0

In 2004, an industry analyst said that the technology required to create a driverless car was impossible to achieve quickly. By 2011, Google had filed for a patent for driverless cars and was lobbying to change American law to allow for such vehicles on the roads. In just seven years, what seemed impossible became a tangible probability. All this made possible thanks to the rapid advancement of technology. In other words, technology disruption. Continue reading